Who is Tante
Frida?

No one really knows much about her.
Every time she appeared, the wind seemed to carry a different whisper. Although it was said she lived at the very end of a familiar street, she was never quite a neighbor – more a legend.

Some still claim she was among the first women brave enough to lift a paraglider above the local hills. Others remember the morning she took off in a small plane, long before the sun had even revealed where it was heading.

There were whispers, too, that she dove into waters few dared to enter, and that she preferred hiking into the mountains alone – unwilling to lose that quiet voice of nature which, they say, only she could hear.

They say she kept a book where she wrote down flavors no one else knew – and to this day, no one knows who truly has it.
Others claimed that nature revealed its quietest aromas to her – the kind you only notice when you fall completely silent.

Sometimes, she carried a piece of real cocoa tree in her pocket, scented unlike anything people were used to. Where it came from, she never said. Perhaps it was never important.
Children loved her because she could turn the simplest things into something that felt almost magical.

They say she had no children of her own – and perhaps that’s why she understood the world with even greater tenderness. More gently. More quietly.
Years ago, when one of us spoke of a wish to create something entirely new – wild, natural, and true – something subtle happened.

A silent, unexplainable agreement. We all thought of Frida.
And that’s where what we now know as Tante Frida began. What remained was a trace – quiet, unmistakable.
And a signature that appears only when something is truly worthy of her name.